Yugen takes its name from the Japanese aesthetic of profound, mysterious beauty. A mid-tier ceremonial matcha from Marukyu Koyamaen, stone-ground from shade-grown tencha in Uji, Kyoto, it sits in the considered middle of the range: above the everyday grades and worth taking a moment to prepare properly.
Best suited to those who drink matcha straight or in a latte and want something more expressive than an approachable ceremonial grade, without stepping into the premium tier.
How to brew (usucha) Best prepared as usucha: 1.5g at 70–80°C, whisked until frothy.
How to brew (matcha latte) Whisk 2–3g with a small amount of hot water to form a paste, then add steamed or cold milk of your choice.
About this product Available in 20g, 40g, 100g Bag, and 100g Can. Sourced from Japan and shipped from Australia. Marukyu Koyamaen has crafted matcha in Uji, Kyoto since 1704, drawing on three centuries of tea-making knowledge.
